People starting out in their first home based business adventure
almost always suffer information overload in the early stages of
trying to get their business up and running. I often refer to
this as the “taking a drink from a fire hose syndrome”.
During the last few years I have helped thousands of people start
their own home based businesses. Many of these folks have become
quite successful and others, for various reasons, have failed to
For the first time home business entrepreneur there will be a
great deal of “newness” to virtually all aspects of getting their
business started. When you combine all of this “newness” along
with the natural sense of excitement and eagerness, it is easy
to understand how people can easily fall prey to the feeling
of being overwhelmed and lost.
To a degree, the confusion/frustration/overload situation
frequently encountered in the initial startup phase is often
similar to the old saying about trying to run before learning to
The steepness (is that a word?) of the learning curve depends
not only upon the particular type of business that is being
undertaken, but also upon the background and skills of the
person starting the business. In any event, when first
starting out, people will usually try to move forward too
I caution people to come to grips with reality and to be
realistic in their expectations. Far too many folks read
advertisements that are hype and imply quick money, and lots of
it, from a home-based business start-up. It will certainly take
at least a year, and in some cases two to three years, before
you should expect to begin to truly make a significant profit
from your business.
It takes a lot of time to successfully market and promote a new
business. Starting out a new business with the expectation of
earning a full time income from a part time effort is not very
realistic and is likely to lead to disappointment.
If you are planning on starting a home-based business with the
intention of spending a great deal of time with young children
or caring for a sick or elderly family member, a full-time home
business (and income) may not be a realistic objective from a
time availability standpoint. Try to reconcile your income
expectations with the amount of time that you have available to
devote to starting your home business.
You can expect to experience periods of doubt in the early stages
of developing your business…did I pick a viable business
opportunity?…am I doing the right things to develop my
business?…when will I start making a profit?, and so on.
A person working at a home based business may also experience
occasional periods of feeling isolated…a feeling which
is probably brought on by the lack of interaction of a work
force or office environment.
Whatever type of home based business that you choose to start,
you can rest assured that there will be some bumps in the road
leading to your success. You should expect to experience the
“two steps forward and one step backward” thing and try to avoid
the ever-looming temptation to become overly discouraged when you
take one of those backward steps. It is very easy to lose sight
of the obvious fact that as long as you have more steps forward
than backward you will eventually get ahead!